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Finding the right foundation is like finding the perfect partner. You search long and hard, go on countless dates in the hope of finding the right one, but sometimes the search can leave you feeling disheartened and disappointed.
Fear not ladies, all is not lost! There are some really good brands out there for women of colour. So follow these simple steps and I assure you, that you and your foundation will live happily ever after.
Identify your type
Before a woman starts dating, it is important for her to identify her type. This can help to narrow down your search and make it easier for you to find the perfect match. The same goes when you are looking for the right foundation. Identifying your skin type can help you to choose the right one for you. For example if you have oily skin that is prone to blemishes and spots, then its best to use a foundation that is oil free. The benefit of this is that it will not clog your pores and will help to eliminate shine and blemishes.
Playing the field
Before making a commitment to buy a foundation, it is essential that you do your research and try different brands before you buy. You wouldn’t say yes to a guy you met, if he proposed to you on your first date; so why would you commit to buying a foundation without trying out as many brands as you can first?. Many of the makeup companies have consultation services on the counter. Take full advantage of these services, take home samples and ask your friends for honest advice, before making the commitment to buying a product. Evaluate your options and do not just settle for the first thing you see.
Foundation with benefits
Whatever your skin concern, I can guarantee you that there is a foundation out there that can benefit you. Cosmetic companies understand that women of today want products that can multi-task and fulfil all their needs. As a result they have come up with innovative formulas to tackle an array of skin concerns. Not only can a foundation provide you with coverage, but they can also help with anything from anti-ageing, sensitivity and loss of radiance. If firmness is one of your main concerns, then look for a foundation that promotes firming and is enriched with antioxidants. Make sure your foundation caters to your needs and benefits you.
Live happily ever after…
We all know how the fairytale story Cinderella ends. Prince charming brings the glass slipper and it’s a perfect fit. Life isn’t always a fairytale, but with the right choices and discovering what is right for you, it can help you to make the right decision. The moral of this story is to enjoy the process of finding what is right for you. From finding prince charming or that perfect foundation, make sure it’s right for you and live happily ever after.
Adeola Gboyega recently graduated with a degree in Communication and Media studies. She has always had a passion for the cosmetics and beauty industry and works full time as an account manager for a skincare company. Her ambition is to become a successful makeup artist and educate women about skincare and positive self image.
Lovely to read the article posted by Adeola about finding the right foundation. I have oily skin and used so many foundations, most did not suit my skin until I found "makeup forever". Yes, finding the right foundation can be like finding the right man after many failed relationships. I agree that trying out samples and consultations is the right way to go.