House of Mimi specializes in creating bespoke baby blankets, accessories & toys from Ankara & Kente prints adding culture & vibrancy to your nurseries, bedrooms & living rooms.


Designer & Creator: Mimidoo Samantha Maagbe

What was the inspiration behind starting House Of Mimi and how has it been since you started your brand?

I have always admired people who could sew; secretly wishing I could be that creative myself. It was not until last year that I decided to do something about it. Thus I enrolled for a beginners course and it so happened that I had a eureka moment. It became clear that I wanted to create a business next to none from my newly found ability.

What or who inspires you?

My mother, she inspires me! She is philanthropic in nature and very business minded. She believes that we are all created to succeed and therefore should never say never. I cannot has no room in her vocabulary. In my opinion, she is the most kind hearted person I know.


What do you love about the work you do and what can we look forward to?

I love the hand finishing aspect as it allows for a more personal touch to all my creations. Look out for the stuffed toy collection and other baby accessories, which should be out before the end of the year.

Where do you see your business in the next 5 years?

I see House of Mimi becoming a household name in the baby and interior decor market. I am currently working on diversifying; baby clothes and stuffed animals are top priority at the moment.

However, I have more ideas which I will reveal as time goes on. So, Watch out for these endless opportunities that will be emerging soon.

You can find House of Mimi on Instagram